take the lead
Now more than ever, culture is fueling the engine of commerce. Consumer behavior, preferences, and expectations determine our culture. And it’s constantly changing. Keeping up with these cultural changes — or trends — gives you the power to advance your brand. We’ve done all the legwork. Whether you’re a manager pitching a new idea to your boss, a creative director presenting concepts, or a CEO trying to persuade the board — the job of selling never stops. We make it easier by providing additional research, facts, visual aids, and insider knowledge to strengthen your presentation.
Our Annual global syndicated Trendscaping Report, released in July, covers key topics and issues affecting consumers in different verticals, demographics, and age groups for 2013.
This briefing gives you a concise and stylish account of the latest consumer trends – inside and outside your category. What's more, it tells you what they mena for your business. Doing your homework has never been so easy. Or affordable.
View 200+ examples of images, edited with careful analysis, providing a targeted and
realistic perspective on money-making ideas of the year.
- Receive 10 colorful themes + 2 annual supplements
- See how behaviors, expectations and preferences are driven by culture.
Discover ways to extend product lines into new territories with insights from brands,
products and phenomena outside your category.
- Explore big-picture consumer themes critical to competing in the marketplace.